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Dear Theater Industry

Dear Theater Industry

By 10glo

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Dear Producers, Artistic Directors, Casting Directors,

Do you feel guilty about the endless pile of PDF scripts sitting in your inbox that you promised someone you would read?

Do you struggle to attend readings in the middle of the work day (well, when there was a work day)?

Does it bother you that it costs emerging theater artists tens of thousands of dollars to mount shows at theater festivals?

Do you worry that the only new artists and performers who rise to the top are from privileged backgrounds and can pay the rent while they “struggle” to make it?

Do you think there needs to be a better way, a more equitable way, a platform that isn’t pay-to-play, for a new generation of theater artists to break in and get discovered? A platform that doesn’t cater to students from a few select colleges, or even kids who went to college, or who have the family money or connections to succeed?

Well, we felt all of the above. And now more than ever. 

That’s why, a few weeks ago, we came together to create a platform that allows any theater artist: composer, performer, choreographer or anyone in between, from anywhere in the world, at any time of day, to share their work, for free.

Meet 10glo.com.

10glo is a mix of YouTube and LinkedIn, but just for theater artists, and those looking to discover theater artists. 

What makes 10glo special? Two things: One, it’s free. There’s zero barrier to entry. You don’t need a fancy degree or connections to share your content. Two, curation.

If you’re a producer or artistic or casting director you don’t have to comb through millions of cat videos on YouTube or sit through hours of readings to discover the next Lin-Manuel Miranda. 

It’s all here on 10glo, beautifully laid out and curated by category so you can drill down and find exactly what you’re looking for: whether that’s a new Elphaba who can hit an F5 (damn!) or a new musical for your season. No more readings! No more PDFs! No more EPAs!

You can also help emerging artists get discovered by sharing their content on your own social platforms. When you share videos from 10glo you’re helping to amplify and support the next generation of theater artists.

Each week we also send out an email with the best new content on 10glo so be sure to sign up for our once-weekly newsletter. That’s right – just once a week. We hate email too. 

So, grab a cup of coffee, and be sure to make 10glo your daily check-in to find the best new theatrical content.

10glo is the home of new musicals. Have a new musical you’d like to share with the world? Join for free

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